Integra's Small Business Group needed a single resource guide that enables them to collect and present their entire service line from a single sales piece. I created a new sales tool package that had compartments with purpose. This new folder design allows them to include business cards, brochures and other printed materials. I included pockets in the back to allow for brochures to be neatly tucked away. I also added cut outs to hold up to two business cards. I included interior pages that summarized Integra's corporate capabilities as a small business provider. This was a big hit with the lenders and sales associates. It reenergized the sales force by providing them with sales tools they could proudly hand out.




