It takes a group- we.

This identity program was created for a group of marketers that were forming a new start up consulting venture. Each of the three principals had a unique background and history within the marketing industry. I helped them form their new name and stationary package. The name came from the unique strengths of each of the three principals. Each are equally important and their company would not exist without the other. The name also has an underlying message of inclusion for their clients.